2010 – 2014
One of my longest commitments was the Visual Design development for the BMW iDrive system. I was involved in various sub-projects that covered instrument cluster, heads-up display and the central display as well as rear seat screens. Throughout the entire process of several years I held a leading design role and constantly interacted with a wide range of stakeholders. This is where I gained solid production design skills in the automotive industry and also had great insight into how a car is being built. The production UI design ended up in most of BMW’s models.
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