After working for BMW on HMI design in production for many years, I was hired as an in-house designer in the Advanced Design team of BMW Group Design. During my time at BMW HQ I had the chance to work in cross-functional teams on a wide range of exciting projects in the early phase of the development process. Most of the UX concepts we developed centered around new ways of interaction including voice, gaze and gesture control. Another focus area was the advent of self-driving cars and their different levels of autonomy. We developed comprehensive and holistic UX concepts in close collaboration with interior design and human factors and built numerous functional interior models and prototypes to test and present our ideas internally. Many aspects of our work ended up in production models, e.g. in the BMW iX.

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